Thursday, May 5, 2011

Week 5 EOC: Sony Sleuth Marketing

"Sony has admitted that it shut down its PlayStation Network last week because it discovered a "non-gaming" intrusion into the system, but had not realised until late on Tuesday – following forensic security testing – that the breach had led to the theft of the data of the 77 million users." If I was a Sony customer, Sony better be offering me something for them letting my information out. I know they did not just give my information out but it was Sony's lack of firewall that let the hacker get it."The company has hinted that it may refund users for lost services and games." If this is all Sony is going to give it's customers, then they better think again. Refunding for lose of service and games and they think that is going to satisfy all 77 millions customers. Sony better come up with more than that. Peoples privet information was hacked into, giving someone access to everything. I think Sony should somehow give a little bit more then just a refund. Maybe some free games or a few hundred dollars in gift cards. Sure some people may be okay with just a refund but a lot more are not going to be happy. "With thousands of gamers livid that their details have been compromised, the Sony FAQ does briefly address the question of refunds on subscriptions and purchases: "When the full services are restored and the length of the outage is known, we will assess the correct course of action."

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